ADVERTISING COVERAGE

A massive publicity effort is a major vehicle in promoting a successful consumer event. We are the experts in this field. Advertising and promotion for the Ford 57th Annual Indianapolis Boat, Sport & Travel Show is designed to reach millions of people via:

• Mailing of pre-show news releases to more than 150 statewide publications;
  
• A comprehensive advertising campaign encompassing the entire state;
  
• Remote radio broadcasts on location at the show, continuous interviews with exhibitors and seminar personalities, and on-site TV coverage;
  
• Pre-show promotions via radio and newspaper

For detailed info on the advertising markets reached by our shows take a look at the media coverage map (a PDF document).